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Pricing

Simple plans. Meta's charges stay with Meta.

Every plan starts with a 14-day free trial. No card needed to sign up.

Starter

For a shop or a single team starting with WhatsApp campaigns.

₹1/month

Billed monthly · + GST+ Meta's per-message API charges extra

Start 14-day free trial
  • 1 WhatsApp number
  • 500 messages
  • 2 team members
  • Broadcasts and scheduling
  • Template manager
  • Reports and CSV export
  • Unlimited Contacts

Business

For larger teams running campaigns and sales from WhatsApp.

₹2,999/month

Billed monthly · + GST+ Meta's per-message API charges extra

Start 14-day free trial
  • Everything in Growth
  • 10,000 messages
  • 15 team members
  • Lead CRM
  • Priority support on WhatsApp
  • Onboarding call
  • Unlimited Contacts

Enterprise

More numbers, higher limits, a dedicated account manager and custom onboarding for your team.

Talk to us

Compare plans

What's in each plan.

FeatureStarterGrowthBusiness
Limits
WhatsApp numbers111
Messages5005,00010,000
Team members2515
Broadcasts
Personalised broadcasts
Image, video and PDF headers
Scheduling
Retargeting
Auto-tagging on reply
Contacts and templates
CSV and Excel import
Tags, groups and custom fields
Template manager
Team inbox
Shared WhatsApp inbox
Lead CRM
Pipeline board and follow-ups
Lead capture from broadcast replies
Support
Email support
Priority support on WhatsApp
Onboarding call

Meta's charges

How WhatsApp's own message charges work.

WhatsApp charges businesses for template messages. Those charges are set by Meta, depend on the category and the recipient's country, and are billed by Meta to your WhatsApp Business account.

Meta publishes current rates on its WhatsApp Business pricing page.

  • Marketing templates

    Offers, announcements and reminders. Charged by Meta per delivered message.

  • Utility templates

    Order, booking and account updates. Charged at a lower rate, and free inside an open customer service window.

  • Authentication templates

    One-time codes. Charged per delivered message.

  • Your replies

    Free-form replies within 24 hours of a customer's last message are free.

FAQ

Billing questions.

Are Meta's message charges included?

No. Meta bills its per-message charges directly to your WhatsApp Business account, at Meta's published rates. Replies inside the 24-hour customer service window are free.

Do I need a card for the free trial?

No. Create a workspace, connect your number and send real broadcasts. Choose a plan when the trial ends.

Can I change plans later?

Yes, move up or down whenever you need.

Do prices include GST?

Prices are shown before 18% GST, which is added to your invoice.

Try it on your own customers.

14 days free. Send real broadcasts from your own number, then pick a plan.